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Use these 5 digital tools to track print ROI

The Coffey Blog...
5 ways to measure the ROI of your print publications online
We've pulled our best ideas together to help you measure the impact of your print publication. Learn about the tools we recommend and find out how you can put them to work for you.
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How to make a complex health topic easy to understand
New equipment, innovative procedures and new medication options often play a role in a healthcare newsletter content plan. These topics might be favorites among your clinical staff—and they could become reader favorites too. Here's what you should do to make those complicated topics easy for readers to understand and enjoyable for them to read.
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Related reading
Content is king: How to pick a partner for your disease management newsletter
9 things to double-check in your healthcare content
Use active voice to bring your healthcare content to life
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